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Raghava Projects

The campaign that turned luxury real estate into a story people could experience.

The brief:

Raghava wanted to showcase two of its flagship projects – CINQ and WAVE.

But the objective wasn’t just to promote apartments. It was to communicate what made each project unique.

Because premium real estate isn’t remembered through specifications alone. It’s remembered through the experience it creates.

The insight:

Each project had a story. It just needed the right way to be told.

CINQ was defined by its artistic architecture. WAVE was defined by its fluid, wave-inspired design language.

So we gave each project a story of its own.

The design:

That’s where the creative took shape.
For CINQ, we built a narrative around art, design, and architectural expression.
For WAVE, we carried the project’s wave-inspired identity across every part of the creative, allowing the story to flow from one side to the other.

Every visual. Every headline. Every detail.
Was designed to reflect the character of the project it represented.

The reach:

Delivered across Hyderabad through
Zepto – HNI Audience Targeting

Swiggy Instamart – Mass Audience Distribution Ensuring the campaigns reached both premium and scale audiences

6 Lakh+
Flyers Distributed

1.5 Months
Campaign Duration

Hyderabad
Targeted + Mass Distribution

POE ( Viral Impressions)

150–200 Enquiries
Raghava CINQ

200+ Enquiries
Raghava WAVE

BUILT END-TO-END
Idea • Design • Tech • Printing • Distribution

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