The campaign that made a property show worth exploring.

CREDAI wanted to create buzz around the Hyderabad Property Show.
But with only a few days before the event, the campaign needed to do more than announce it.
It needed to make people curious enough to explore it.
And that led us to a simple thought.
Property shows are built around exploration.
Different projects. Different locations. Different possibilities.
So what if the invitation felt like the beginning of that exploration?
That’s where the passport became the idea.
A familiar format people instinctively pick up, open, and browse through. From the cover and stamps to the dimensions and premium finish, every detail was crafted to make the experience feel authentic.
Turning a property show invitation into something people would want to explore.
Delivered across Hyderabad through
Blinkit • Zepto • Instamart
As a high-impact 7-day campaign across Hyderabad.
1.65 Lakh+
Passport Flyers Distributed
55K Per Platform
Blinkit • Zepto • Swiggy Instamart
7 Days
Campaign Duration
Strong Recall
Positive client feedback and campaign buzz
BUILT END-TO-END
Idea • Design • Tech • Printing • Distribution

